Welcome to Maxie Taxie!

Joseph M. Browne
Chief Executive Officer

Joseph Maximus Browne has his feet planted in two cultures – the fast-paced American lifestyle of New York City where he lives now, and the Caribbean island homeland of his father, where Maximus grew up.

By the age of twelve, Maximus had already visited every parish, district and community in Grenada including the islands of Carriacou and Petite Martinique under the “Meet the People Tour” programs. There he witnessed firsthand how good families struggled to cope with the costs of living and needed help in making ends meet.

Since his father was employed by the Grenadian government as a movie projector technician and public address system technician, Maximus was fortunate enough to also have been employed by the “Government Broadcasting Unit” where he performed the same duties as his father. Maximus appreciated getting to work side by side with his father and learning from him.

Maximus also experienced the legal side of life when he witnessed a crime and had to appear in court. From those formative years, he developed a strong sense of taking initiative, being a team player and knowing that the rewards of hard work and determination put one ‘ahead of the game.’

He completed his education in the USA. Within three months of his enrollment in school, Maximus was promoted from 7th to 9th grade. After high school, he studied Electrical Engineering for about a year. During that time, he learned something that would change his life – electrical engineering was NOT for him!

Instead, Maximus travelled to broaden his horizons even further. As he listened to the people he met, he felt compelled to help them find solutions to the problems they faced. During this time, Maximus discovered that he excelled at not only creating but also actualizing innovative ideas that helped people lead better lives.

Mr. Browne kicked off his first business venture in 1982, and later invented a product called Maximus System/2 in 1995. That same year he competed in a show called Inpex (recognized worldwide) and won Best Innovation in Safety/Security. The following year he was invited to Hungary for the 100th year anniversary for Inventors of Hungary. Two years later he invented another product called Easy to Reach and had a patent pending.

His next innovation was Koowi, which began as a small, home-based business. Koowi has grown into a far-reaching service company. Maximus coined the word Koowi, which means quick, by combining parts of two words. The name is now patented and trademarked, and although Koowi was originally associated with heating, the company has diversified into many industries.

Since childhood, Maximus has always been passionate about helping people and this desire has been his driving force to be successful in helping people live the life they want and deserve to lead.

Mercy Jeptoo
President

At the helm of leadership stands Mercy Jeptoo, an educator, motivator, and strategic force who brings a powerful blend of intellect, heart, and vision to every space she leads. As the President of the company, she is more than a figurehead—she is a builder of minds, a cultivator of culture, and a champion of progress.

Born with a natural affinity for language and leadership, Mercy’s journey began in the inspiring halls of Turbo Girls School, where her passion for English Literature took root. It was here that the spark for education was ignited—nurtured by mentors, fueled by curiosity, and sharpened by purpose.

Her academic journey led her to South Eastern Kenya University, where she immersed herself in the study of Education Arts, deepening her knowledge of teaching methodologies and expanding her mastery of the English language. There, she didn’t just study—she led, connected, and empowered—laying the foundation for the transformational leader she is today.

As an educator, Mercy is known for her ability to inspire not just comprehension but critical consciousness. Her classrooms are not just spaces of learning but incubators of future leaders—where literature becomes a mirror, a map, and a movement. Through storytelling and structured thought, she uplifts voices, shapes perspectives, and challenges her students to rise beyond the ordinary.

Now at the top tier of organizational leadership, Mercy brings those same values into boardrooms and communities. She leads with empathy, drives change with intention, and believes in building a company culture where education, innovation, and integrity walk hand in hand. Her vision is not only to lead but to raise leaders—through policy, empowerment, and the pursuit of shared purpose.

Outside her professional sphere, Mercy thrives in the rhythm of sport—an avid player of tennis and netball, where strategy, agility, and teamwork keep her grounded and energized. These passions echo her leadership style: active, collaborative, and always forward-moving.

“True leadership is not about holding power—it’s about passing it on, wisely and courageously.”

Jonathan Mulwa
Manager

Hailing from the vibrant and resilient lands of Machakos County, Jonathan Mulwa is a dynamic leader whose professional journey is rooted in discipline, purpose, and vision. His early education at Kambiti Primary School, followed by formative years at St. Francis Katangi Boys, laid the foundation for a lifelong commitment to excellence and service. His pursuit of Business Information Technology at Mount Kenya University further equipped him with the knowledge and strategic insight necessary to lead in a modern, technology-driven world.

Jonathan’s career path reflects a blend of operational expertise and human-centered leadership. During his time at United States International University–Africa (USIU-A), he served as an IT Officer, where he not only supported mission-critical systems but also earned a reputation for solving problems with precision, patience, and professionalism. His experience in structured academic and professional environments refined his ability to manage complex problems while staying grounded in people-first solutions.

At Maxie Taxie, Jonathan brings all this and more. As Manager, he oversees platform operations, team coordination, driver engagement, customer satisfaction, and brand representation. His leadership is not limited to managing tasks—it is about building relationships, streamlining processes, and ensuring that every passenger, partner, and driver feels part of something bigger.

He is a natural leader, gifted communicator, and strategic thinker who believes that transportation is not just about getting from point A to B—it is about connecting communities, enabling opportunities, and transforming the way people live and move.

Jonathan embodies the very spirit of Maxie Taxie: efficient, reliable, modern, and deeply human. He represents a generation of African leaders who are not only shaping the future but engineering systems of empowerment and progress, one journey at a time.

“I don’t just manage movement — I lead transformation. Every route, every rider, every decision is a step toward a more connected, empowered future.”

Tevin Kitau
Supervisor

Having been born in Pumwani Hospital Nairobi, I undertook my Primary Education in Donholm Primary School Nairobi till class 6 where I then moved to Stella Maris Academy Kitui to finish my Primary Education. I scored a mean grade of B+ 388 marks in my KCPE Examinations and later went to St Charles Lwanga Kitui to pursue my Secondary Education. In St Charles Lwanga I was an active member of various clubs and societies which included Music Club, Debate Club, Science Club and Pioneer Movement. I later on scored a B Plain 66pts in my KCSE examination in 2017 and moved to Kenyatta University to pursue my degree in Information Science, before joining Kenyatta University I also pursued a Certificate course in Computer packages and started my professional work career as an examination’s invigilator for the International IGSCE and Cambridge examinations. I finished my degree program in 2022 December and graduated with 2nd Class Honors Upper Division. I am currently pursuing my online Diploma in RPA Development whilst also continuing as an examination facilitator for the IGSCE International examinations on a parttime contract basis and content creation. During my time as a content creator and co-founder of Urbanhypetwins254, we have been able to collaborate with top brands such as Versman Kenya, Kilimall, Captivate Africa and also Music Campaigns for artists both local and international such as Ayra Star, Anne Marie, Jeremy Kenaan, Bahati Kenya among others. We have also managed to accumulate over 400k followers on all our social media platforms the main one which is TikTok with over 285k followers.

Idah Chelimo
Treasure

Idah Chelimo is an accomplished professional specializing in Travel and Tours Operations Management. With a strong foundation in hospitality and tourism, she brings exceptional leadership skills and strategic thinking to business operations. Idah excels in customer service, sales management, and team collaboration, always prioritizing client satisfaction and operational efficiency.

Her deep knowledge of branch operations, project management, and risk analysis allows her to streamline processes, reduce costs, and improve overall performance. A problem-solver at heart, Idah is adept at resolving conflicts and de-escalating issues, fostering a positive and productive work environment. Her experience in relationship building and cross-cultural communication makes her a valuable asset in the global tourism sector. Idah’s passion for excellence, professional demeanor, and excellent work ethic have earned her a reputation as a reliable and resourceful leader. With a focus on tourism development and continuous improvement, she is committed to driving success and innovation in the travel industry.

Kevin Kitau
Cultural Ambassador

Born in Pumwani Hospital Nairobi. Did my primary education in Donholm Primary Nairobi till class 6 then moved to Stella Maris Academy Kitui to finish my Primary education and scored a mean grade of B plus 386 marks in my KCPE then later went to St Charles Lwanga Kitui to pursue my secondary education. In high school I was an active member of various clubs like Debate club, Science Club, Music Club and Pioneer movement and achieved various certificates from the different clubs at National, regional and county levels. I later on scored a grade of B minus of 58 points in my KCSE 2017 and was called to Muranga University of Technology where I did my Bachelor's degree in commerce majoring in Finance and attained a Second class honors upper division and also did a computer packages course in KIPS college which I attained a distinction and also a Robotics process automation where I attained a diploma which I passed with distinction Career wise I have worked as an exams invigilator and supervisor for the international IGSCE examinations since 2018 to 2023 and have also made an impact in the content creation space where I have various videos with millions of views and over 400k cumulative followers on all my social media handles.

Aidah Cherono
Union President

With a radiant spirit and an unshakable sense of purpose, Aidah Cherono leads as the Union President of Maxie Taxie Kenya, where compassion meets courage, and leadership is defined by service. Her presence embodies warmth, resilience, and a genuine belief that true progress begins when every voice is valued.

Her journey is one of determination and grace. A holder of a Certificate in Community Health Assistance from Excel Management Institution, Aidah built her foundation on care and service. She later pursued her passion for creativity and personal development at Vera Beauty College, earning a Certificate in Beauty Therapy and mastering the art of confidence, care, and presentation — qualities that continue to shape her leadership approach.

At Maxie Taxie Kenya, Aidah stands as a bridge between Administrators, management and drivers, advocating for fairness, unity, and empowerment. Her approachable nature and thoughtful leadership have earned her admiration across the organization, where she continues to inspire teamwork, respect, and progress.

Her journey is a reflection of purpose and humility — a testament that leadership is not about command, but connection. Guided by empathy, courage, and conviction, Aidah continues to inspire unity and progress within the Maxie Taxie family. She lives by the belief that

“A true leader doesn’t create followers — she creates more leaders.”